The cat knows best
In collaboration with Active Studios we took a deep dive into the world of cats. A series of educational videos about heavy topics like child abuse or domestic violance for the municipality of Rotterdam.
Cat's don't judge
The point of view of the cat leads through the story. The housecat is the perfect observer for what happens behind closed doors.
A cat is as unbiased as someone can be. If you see a cat walking on the street you can't tell it's sex or from which country it comes from. That's why the artwok is based on white lines on a blackboard background.
How to illustrate a heavy topic
Catvideo's are part of the internet culture. They provide millions of views. To simply watch at them puts a smile on everybody's face. To tell a heavy subject in the eye of the cat, makes it a bit easier to watch.
Animating the cat
We are really thankful to be part of this amazing project. Making our own catvideos, but then illustrated and animated on our own.